Play Trondheim
Play Trondheim consist of digital adshels and billboards at malls and at Trondheim Torg.
Choose between linear campaign and a dynamic campaign:
All digital campaigns can be either dynamic campaigns, or linear campaigns. The latter, the linear campaign, is the most common.
A linear campaign is a campaign that remains the same through the campaing period. You upload short films to us in advance, that we show on agreed time slots during your campaign period.
A dynamic campaign is however, as the name reveals, a dynamic campaign. The material for such a campaign is delivered as a URL where you can change the content yourself during the campaign period. You can use open APIs and change the content according to for instance happenings, weather, temperature, product availability / product price etc.
The specifications for a dynamic campaign, differ a little bit compared to a linear campaign.
If you are going to take advantage of dynamic material / HTML/HTML5 material, please see here for important information about specifications, deadline, format, delivery and other information.
Format
Play Adshel:
1080 x 1920 pixels.
Portrait format.
Play Billboard:
Trondheim Torg: 784 x 384 pixels.
City Lade: 1920 x 1080 pixels.
Landscape format.
Ad length
5 or 10 seconds. Please check purchased media space in the order confirmation.
Settings
- Delivered as mov, mp4 or jpg/png (72 dpi) in RGB.
For HTML delivery, please see specs here. - Files must not exceed 8000 KB/S (Constant Bit Rate).
- Max file size: 30 MB.
- Maximum of 25 frames/second.
Material deadline
Linear material:
Minimum 3 working days before campaign start.
If the customer intends to advertise together with another brand so-called “co-branding”, Clear Channel needs to be notified of this no later than 4 weeks before the start of the campaign in order to secure delivery of the booked campaign.
Delivery notes
Please name your files like this: Order Number_Customer Name_Campaign Week_Format_Design Number. For example 72445_OsloPride_25-26_PlayAdshel_1. Design number is used when you have several different designs.
Other notes
Please avoid very small text if possible.